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10 Simple steps to creating a brand and why creating your brand is essential

Branding of a product is the best way to present yourself in the market. If you are a fresh graduate, you need to build a start-up. Creating a brand is very necessary because it portrays your vision to the audience. It cannot be built abruptly, but a detailed process takes place. Building your brand is

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Importance of Business intelligence in today’s competitive environment for every kind of business

Business Intelligence is probably one of the most commonly discussed terms in the field of business management. According to Forrester Research, Business Intelligence or BI is a set of processes, architectures, and technologies that tend to convert raw data into useful and relevant information that motivates profitable business actions. Business intelligence is an extremely essential

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Ways to promote your business through digital marketing

Businesses are a very significant part of the World’s economic activities. Businesses are related to many genres and there are many ways that people have used to promote their business in the past. These ways included the use of radio transmission, newspapers, and telegrams. However, considering these ways have become outdated and advertising via print